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Elon Musk’s biography scores bumper sale

The feat makes ‘Elon Musk’ biography the second best-selling first week title after Isaacson's 2011 biography of late Apple Co-founder Steve Jobs

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Elon Musk’s biography scores bumper sale
X

25 Sept 2023 12:00 AM IST

Elon Musk’s biography by American author-journalist Walter Isaacson saw a robust sale in the first week of its launch, selling 92,560 copies.

The sale of the biography of Tesla founder and X (formerly, Twitter) -- titled ‘Elon Musk’ -- included print copies sold through September 16, according to data collected by book tracker Circana BookScan.

Musk on Sunday posted on the bumper sale figure: “Cool, although it’s kinda weird seeing so many close-up pics of my face.”

The feat makes ‘Elon Musk’ biography the second best-selling first week title after Isaacson's 2011 biography of late Apple Co-founder Steve Jobs, which sold nearly 383,000 copies in its first week. The book was published just weeks after Jobs' death on October 5, 2011.

Isaacson chased Musk for two years, “attended his meetings, walked his factories with him, and spent hours interviewing him, his family, friends, coworkers, and adversaries,” according to book’s publisher, Simon & Schuster.

He has also written best-selling biographies of Einstein and Benjamin Franklin.

Elon Musk Tesla Circana BookScan Steve Jobs Simon & Schuster 
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